Feb 28, 2019
Jamie Farris might be known as The Store Pick King. Lincoln Road
out of Hattiesburg, MS is a hidden gem for those in the know.
Depending on the day, Jamie might have 70 or more available store
picks at one time. This episode digs into his barrel pick
strategies, how distilleries have changed in treating their single
barrel customers, and how he handles the “aficionados” that visit
his store and leave with nothing.
- At Barrell Craft Spirits, they blend cask strength, high
quality spirits to explore the effects of different distillation
methods, barrels and aging environments. Find out more at BarrellBourbon.com.
- Receive $25 off your first order with code "Pursuit" at
- The week’s Above the Char with Fred Minnick talks about
- Tell us how you got into bourbon and owning a liquor
- Talk about dry county Mississippi. Were you trying to get
- How many store picks do you have available?
- How do you get so many private barrels?
- Who's cut you back on getting some barrels?
- Does that upset you a little bit since you sort of started this
- Has the Mississippi allocation decreased or do you have to
share the pie with more people?
- What year did you get in the private barrel game?
- What single barrel program does the best job?
- Do you approach this the same as you did 5 years ago when you
could reject barrels?
- How often are you rejecting barrel samples?
- Are you blending because single barrels are getting
- The next step is creating your own label, are looking into
- Do you think you put Hattiesburg on the map?
- Some of the Lincoln Road picks are credited to Misty. Explain
who Misty is.
- Do you think there is a market for collaboration picks?
- Is there another category that's growing with a fan base like
- How do you explain the Maker's Mark 46 barrel program to
someone who isn't a bourbon geek?
- What are most whiskey/bourbon shoppers looking for? The average
shopper vs the “bourbon/whiskey aficionado”.
- Why do Mississippi legislatures think tastings once a quarter
is a good idea?
- How annoying does it get to have these "aficionados" come in
and leave with nothing?
- Do you foresee an end to the craziness?
- What are some current or emerging trends in
- Do think it will be a problem in the future when these places
run out of MGP?
- Do you feel it's not your obligation to push craft
- Do you think stores should price at secondary?